A recent survey of eighth and eleventh grade students revealed that 12 percent of girls and 3 percent of boys are compulsive texters, sending over 100 messages per day. The survey did not include making posts or sending photos through Facebook, Snapchat, Instagram, Twitter, or other social networks.
Compulsive texters have little to no ability to control when or how often they check and send text messages. They often try to cut back on texting and become defensive and frustrated when they can’t change their behavior. Like adult addictions of drugs, alcohol, or gambling, texting is an addiction that an alarming number of high school and college students just can’t kick.
So what if students are texting all the time? Does it negatively impact their lives? You bet. Compulsive texting is being increasingly linked to depression, anxiety, lower productivity, lower grades, sleep deprivation, and other psychological problems.
The inability to control impulses to check, send, and post messages and photos through social apps is becoming one of the biggest threats to the ambition, success, and happiness of the young generation.
Using a little app to send a message or to snap and post a photo seems harmless enough, but the big app companies are extremely sophisticated, worth hundreds of billions of dollars, and have hired armies of “attention engineers” to increase their number of users and the time users spend in their app. They use cognitive tricks to hijack the young, developing minds of students and reinforce their compulsive behaviors.
More users and more time spent in their app means more ad revenue for the big social media companies. Students have effectively become pawns in the war for serving ads. Started in 2004, Facebook is now worth $362 billion. Started in 2011, Snapchat is rumored to be going public soon at a value of around $25 billion. Cha-ching.
Don’t get me wrong, social apps have value because they allow information to be shared much faster and more broadly. But the time absorbed by checking, sending, posting, and surfing is now causing these addictive apps to take more value from their users than they are giving back.
Is there a good social app out there? One that will help students restore their ambitions, boost their productivity and self-esteem, and focus on quality over quantity of relationships?
Yes. It was just launched and it’s called AZHA.
Azha is a powerful, social to-do list and calendar app that has retooled many of the addictive features used by the big social apps to incentive accomplishment and building stronger relationships with your closest family and friends.
Azha still lets you spy on what people are up to, take silly photos, draw squiggles, add captions, and send messages, but only when you and your friends get things done.
Right…a to-do list app that will make me feel good, and I’ll like it as much as Snapchat? LOL, ROFL.
OMG, hang on, I have a text from my bff!